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Posted: Monday, February 5, 2018 2:04 PM

Cambium Learning Group (Nasdaq: ABCD) is a leading educational solutions and services company that is committed to helping all students reach their full potential by providing evidence-based solutions and expert professional services to empower educators and raise the achievement levels of all students. The company is composed of four business units: Voyager Sopris Learning , Learning A-Z, ExploreLearning , and Kurzweil Education . Together, these business units provide best-in-class intervention and supplemental instructional materials; gold-standard professional development and school-improvement services; breakthrough technology solutions for online learning and professional support; valid and reliable assessments; and proven materials to support a positive and safe school environment.
Learning A-Z seeks an enthusiastic and driven Content Marketing Specialist to join its organization and work out of the corporate offices in Tucson, AZ. As a core member of the marketing team, the Content Marketing Specialist will be responsible for researching and creating compelling content that drives brand awareness, demand generation, and customer success, including blogs, white papers, case studies, webinars, eBooks, video scripts, campaigns, and sales support materials. To succeed in this role, you ll rely on your stellar writing skills, strong project management capabilities, and your ability to think strategically to create engaging marketing content that supports the customer journey throughout various stages of the marketing funnel.
**Essential Job Functions:**
* Serve as key author and curator for company blog; own and execute the blog publication schedule
* Plan, research, and author engaging long form content such as eBooks, white papers, case studies, and more
* Manage any third-party contractors for content, as needed
* Source data and insights from subject matter experts to create compelling content that supports Learning A-Z products, market segments, and customer needs
* Collaborate with individuals and cross-functional teams to provide strategic and tactical support for campaigns, messaging, and content creation
* Participate in public relations strategy
* Assist as needed in managing social media
* Create monthly content marketing reports
* Work on other writing assignments on an as-needed basis, including brochures, webinar and video scripts, and promotional copy for marketing and sales support
* Assist in other digital and print marketing efforts as needed
**Required Qualifications:**
* At least 3 years in B2B content marketing, marketing communications, or equivalent professional experience
* Strong writing and grammar skills a must
* Exceptional attention to detail and stellar proofing skills required
* Bachelor s degree in Marketing, English, or relevant major required
* Ability to manage and prioritize multiple projects to timely completion a must
**Preferred Skills and Abilities:**
* K-8 education experience and/or experience with Learning A-Z products highly desired
* Ability to work independently and with a team
* PR experience a plus
* Experience managing social media channels, including Twitter and Facebook, a plus
* Editorial and publishing experience a plus
* Knowledge of Google Analytics and comfort with analytics that provide insight and accountability to content a plus
* SEO experience a plus
To apply for this opportunity, simply click on the Apply Now button and submit a cover letter, resume, and three writing samples, or email your resume, cover letter, and writing samples to Please include the job title and requisition number in the subject line of the email.
EOE including Disabled and Vets. VEVRAA Federal Contractor.
*Location:* Tucson, AZ
*Duration:* Full time


• Location: Tucson

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